Our Team

Social Lite is a Shopify Partner sales and marketing agency that has helped hundreds of Shopify merchants around the globe scale their revenue with advertising across multiple platforms (Meta, Google, Snapchat, Pinterest, TikTok, StackAdapt, etc), email/SMS marketing and Conversion Rate Optimization (CRO).

As certified Shopify Experts, Social Lite has hosted Shopify Meetups in cities throughout North America, and virtually to global audiences, where we teach ROI-driven eCommerce strategies alongside aspirational store owners and renowned Shopify apps.

Social Lite has been featured on Shopify Academy and Shopify Compass. Most recently Social Lite won the DigitalMarketer Agency of the year 2021/2022 award. Back in the summer of 2020, Scott and Simon started teaching a course on eCommerce sales at the University of Alberta. Scott has been a featured presenter multiple times at the Traffic and Conversion Summit, one of the most influential digital marketing conferences on the planet.

Meet the Team

  • SCOTT CUNNINGHAM

    SCOTT CUNNINGHAM

    FOUNDER & MANAGING DIRECTOR

  • SIMON TRAFFORD

    SIMON TRAFFORD

    CO-FOUNDER & MANAGING DIRECTOR

  • KURIAN THARAKAN

    KURIAN THARAKAN

    MANAGING DIRECTOR

  • DAN JORDAN

    DIRECTOR OF STRATEGY

  • BRANDON CLARK

    BRANDON CLARK

    DIRECTOR OF GROWTH

  • SHERI KABAN

    OFFICE MANAGER & CONTROLLER

  • KIM REIRSON

    KIM REIRSON

    EMAIL MARKETING DIRECTOR

  • COURTNEY GROSS

    OPERATIONS & RECRUITMENT MANAGER

  • DAWSON WALLACE

    DAWSON WALLACE

    DIRECTOR OF MARKETING

  • ROBERTO GISENYA

    ROBERTO GISENYA

    STRATEGIST

  • VASILIKI SALMAS

    VASILIKI SALMAS

    STRATEGIST

  • NTA ETUK

    STRATEGIST

  • Michael Loates

    MICHAEL LOATES

    EMAIL MARKETING SPECIALIST

  • MCKENNA DOWN

    MEDIA BUYER

  • BEN KOVACEVICH

    BEN KOVACEVICH

    MEDIA BUYER

  • TRAVIS GRAYSON

    MEDIA BUYER

  • CLAUDIA GONZALEZ

    CLAUDIA GONZALEZ

    MEDIA BUYER

  • JESYKA CHORNEY

    JESYKA CHORNEY

    MEDIA BUYER

  • KATHLEEN GENCHEZ

    KATHLEEN GENCHEZ

    MEDIA BUYER